Can a techie truly understand long tail search

The more pages you have give you more of a chance to rank well for a more diverse set of keyword phrases: this should technically lead to more traffic from Google, Yahoo and Bing. URL rewriting can be implemented either with ISAPI filters at the IIS Web server level, or …

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Unheard ways to achieve success with inbound links

Market segmentation identifies sets of business or consumer groups with distinct characteristics. It's always better to embed YouTube videos on your pages instead of using your own domain to host videos. If your website is low in quality and as such suffers in search engine results pages, you might be …

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Short Story: The truth about URLs

Content marketers can harness the power of hybrid content. Alongside posting blogs on a company website, they can create stellar infographics and optimize the ALT attributes and image names, so Google and other search engines index them, and they rank on image search. Search Engine Optimization (SEO) is the art …

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Things your competitors know about backlinks

Google's Search Console offers a series of useful services for web developers and site owners to help manage search engine results, optimise websites and identify any issues. At its core, Search Console is a simple method for alerting Google to your website and any changes that have happened. When writing …

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