What are the advantages of anchor text on today's web?

Meta tags are important because different search engines weigh the information in these tags differently. Websites must function on all platforms from desktop computers to tablets to mobile phones. Semantic searching is becoming an essential part of search engine optimisation, as your SEO agency will tell you. I couldn't begin …

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Tactics around duplication

In this connection, it should be important to remember what all a search engine can crawl: Invalid CSS can cause pages to be incorrectly displayed which means visitors may not see your content as intended. Authority sites are websites that are known by the industry to offer 'quality' content - such …

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Small but important things to observe about onsite SEO

Take a moment to consider some of the most popular websites you already have links going to on your own website. Is it possible for you to post content on any of these? You could be building Back Links leading from those popular websites that hundreds of thousands or even …

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Things your competitors know about html

Perhaps one of the more common and well know practices for a website to be ranked in Google and other Search Engines. Google has really focused its algorithm on providing relevant content in search. They want to improve the user experience y providing the most relevant search results for the …

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Combine responsive design and plugins for Supercharged SEO

Announced earlier this year, Google's "mobile-friendly" algorithm update, which began rolling out on the 21st April 2015, has boosted the search rankings of mobile-friendly pages for users searching on mobile devices. According to similar web mobile now drives 56% of all traffic. So mobile search is leading with overall searches …

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Product Positioning Approaches

When you enter a description for your web page it will show up under the website title in the Google search engine results listing. Online search is a murky world for those looking to be found at the top of Google's Search Engine Results Pages (SERPs). Tens of thousands of …

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Create a search marketing strategy based on ROI

Don't overlook websites that don't have a "write for us" page. Not every website has one of these. Some of the best websites for getting backlinks are ones without these pages. You need to select the one that's the best fit for your business. Widely regarded as the next step …

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Experimenting with new tactics can help improve user-experience

This was known as spamming. It's no longer a means of holding a high page rank, it's about bringing qualified traffic to your online business. If you are not currently tracking your website, you should implement those two programs right away. Rather than focus on obtaining followers, it is better …

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Start simple, but don't forget ROI

When they are indexing websites, the search engines' bots scan every one of a site's URLs and look for the starting points of the topics that are covered. They also browse the HTML code for metadata such as particular tags or markups, so that they can determine the relevance of …

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