A title tag is used by search engines to display a page in search results and can also be found at the top of your browser. Title tags tell search engines and searchers what the page is about. All changes and additions should be deliberate and meaningful. Keywords were consequently …

If one piece of content or page on your site has tons of links pointing to it, Google will assume that because other people are linking back to that page or content, it means the content or page is helpful. When creating new content ask yourself: what the goal of …

This is mostly speculation on my part, but I believe there are mini algorithms triggered at a query level. Google knows that if a page takes too long to load, visitors are likely to click away or go back. Now, Google tends to place other factors above site speed, but …

Further to this, Google says that page descriptions are not a ranking factor. 301: Old promotions, out-of-date content, and deprecated URLs can all be redirected to their closest equivalents. As a general rule, a high bounce rate reflects thin content. It is not known how many users out there use …