How do you feel about SEO campaigns now?

The higher the organic search traffic the better, as more traffic means more people reading your blog post. A guest post on a website with traffic is similar to being featured in a newspaper, the larger the newspaper the more people will hear about what you have to say. Google …

more ...

A few words on keyword stuffing

From Google's point of view, it is not advisable to place the actual content of the page below the fold. SEO offers incredible opportunity and access (it's an inherently free marketing channel) to inbound traffic, but it can be hard to know where to start and what advice to follow …

more ...

What can Instagram teach you about text links

This can be difficult because you always have to stay on top of changes being made within the industry. Technical search engine optimization consists of making various internal changes to a website to make it more visible in search engines. More visibility means more credibility and better positioning in search …

more ...

Take a customer focused approach to html

Value depends heavily on the "delight factor," or the degree to which the brand exceeds basic expectations by delivering benefits or an emotional connection that enhances a consumer's day-to-day life. The basic premise of meta search engines is to aggregate these search results from many different crawler-based search engines, thereby …

more ...

One important aspect is nofollow links

A big part of effectively writing for Internet users and search engines alike is to understand the human user's psyche while also feeding the search engines the relevancy they need to consider ranking the page for a given topic. Don't overlook websites that don't have a "write for us" page …

more ...

Small but important things to observe about onsite SEO

Take a moment to consider some of the most popular websites you already have links going to on your own website. Is it possible for you to post content on any of these? You could be building Back Links leading from those popular websites that hundreds of thousands or even …

more ...


Things your competitors know about html

Perhaps one of the more common and well know practices for a website to be ranked in Google and other Search Engines. Google has really focused its algorithm on providing relevant content in search. They want to improve the user experience y providing the most relevant search results for the …

more ...

Tell search engines what to index and what not to

Googlebot is the name of Google's web crawler. A web crawler is an automated program that systematically browses the Internet for new web pages. This is called web-indexing or web-spidering. To help your content attract as many social signals as possible, make sure you have sharing buttons for the major …

more ...

Actionable tips on SEO campaigns and Twitter

As companies adapt to a mobile-first world, they must create web experiences that are responsive and driven by rich experiences. However, without understanding or adhering to SEO best practices, content creators can inadvertently cause technical errors, duplicate content, or orphan pages. Ranking for terms with high search volumes can be …

more ...


Combine responsive design and plugins for Supercharged SEO

Announced earlier this year, Google's "mobile-friendly" algorithm update, which began rolling out on the 21st April 2015, has boosted the search rankings of mobile-friendly pages for users searching on mobile devices. According to similar web mobile now drives 56% of all traffic. So mobile search is leading with overall searches …

more ...



Establish your position regarding cloaking

If you want to simply attract users, focus more on SEO tactics that drive visitors to your site. If you want higher conversion rates once visitors get to your site, content marketing is more important. What other tips for evergreen content have been helpful for you? Over the past few …

more ...

Quality over quantity when it comes to quality

Make Sure Your NAP (Name, Address and Phone Number) Is Consistent! - This is hugely important, not just for search engines, but for your customer experience as well. Your NAP should be the same across all platforms, from your physical marketing efforts to pay-per-click (PPC), email marketing and SEO. The lack …

more ...

Tell me more about SEM

Today, virtually every business has its own space over the internet and it does not matter whatever the size the business is. Most of these business owners who use SEO strategies are successful in getting customer attention through marketing over the internet. Now, this is an important issue to be …

more ...

Ridiculous rules about link building

Investing in SEO can have an exceptional rate of return compared to other types of marketing and promotion. When a person searches for something in a search engine, they are looking for specific information, and if your website is the most visible and relevant result to their needs, they will …

more ...

Winning marketing strategies for conversion rates

Some types of content have a built-in expectation of frequency that you should adhere to. Plenty of information, and in the end, you only go through the most relevant. However, you don't have to do it all at the same time - pick your top level pages, your most viewed pages …

more ...


Proof That bounce rates Is Exactly What You Are Looking For

However, an effective call to action doesn't necessarily entail asking for an immediate purchase decision. Most people access the internet from a smartphone rather than a desktop or laptop computer, especially younger individuals. Schema.org is a code protocol developed jointly by the world's top search engines. It's created to …

more ...


Things your competitors know about gateway sites

This is mostly speculation on my part, but I believe there are mini algorithms triggered at a query level. Google knows that if a page takes too long to load, visitors are likely to click away or go back. Now, Google tends to place other factors above site speed, but …

more ...

Product Positioning Approaches

When you enter a description for your web page it will show up under the website title in the Google search engine results listing. Online search is a murky world for those looking to be found at the top of Google's Search Engine Results Pages (SERPs). Tens of thousands of …

more ...

Add valuable insight to your content

In case the website is not in the search engine's index, then users won't be able to find it using the search engine. There has been news of an unconfirmed Google ranking update called Fred who shreds websites with low-value content and prioritizes earning revenue. Very similar content can be …

more ...

Things your competitors know about backlinks

Google's Search Console offers a series of useful services for web developers and site owners to help manage search engine results, optimise websites and identify any issues. At its core, Search Console is a simple method for alerting Google to your website and any changes that have happened. When writing …

more ...

The best advice I've listened to about onsite SEO

Media service companies negotiate and purchase media packages (called media buys) for companies. According to AdWeek, Facebook's popularity comes from a blend of sheer size, record of publishing useful content, and the extent of consumer interaction available. Although web spiders do their best to obtain as many documents as possible …

more ...

A focus on link bait to benefit search engine placement

The right image sends a clear message about the unique nature of an organization and its products. Technically speaking, it is possible to design sites on either platform with the same functionality. Google found that over 50% of all searches are emanating from mobile phones. This means that you cannot …

more ...

Bucket brigades based on doorway sites

leading to more views, higher conversion rates and finally increased profit. Quick acceptance of failure is what keeps a web marketing program profitable. When you combine the robots tag with an easily indexed website, Google and other major search engines can find and index all of the pages on your …

more ...


Create a search marketing strategy based on ROI

Don't overlook websites that don't have a "write for us" page. Not every website has one of these. Some of the best websites for getting backlinks are ones without these pages. You need to select the one that's the best fit for your business. Widely regarded as the next step …

more ...

Experimenting with new tactics can help improve user-experience

This was known as spamming. It's no longer a means of holding a high page rank, it's about bringing qualified traffic to your online business. If you are not currently tracking your website, you should implement those two programs right away. Rather than focus on obtaining followers, it is better …

more ...

Find out more about LSI

How these sites link to mine is defined as my site's link profile - a significant factor in Google's off-page ranking algorithm. Monitoring tools are a huge part of ensuring only quality links are connected to your site, and give you an easy way to remove any negative or potentially harmful …

more ...

Find out more about conversion rates

Keyword selection is the starting point of the small business SEO process. You must choose keywords that are directly relevant to your business, which people are actually searching for, and which aren't too competitive for your budget. Choose the right keywords - limit yourself to around 5 to start with - and …

more ...

High intrusion value of SEO content

It remains informative and retains its original quality. With the evolution of digital marketing, the landscape of marketing and promotion has entirely changed. Mobile SEO is - just like regular SEO - all about making sure your site is crawlable and findable. Also, you need stellar performance, great content and a flawless …

more ...

How to learn about quality in a few hours

Further to this, Google says that page descriptions are not a ranking factor. 301: Old promotions, out-of-date content, and deprecated URLs can all be redirected to their closest equivalents. As a general rule, a high bounce rate reflects thin content. It is not known how many users out there use …

more ...

How to survive your first encounter with reporting

However, we've seen some of our clients rank very quickly without being a "brand" by traditional standards. You can slide in some first person (our or we, especially in sentences like Follow all the good on-page content and off-page optimization considerations, like fresh, unique content. Don't overdo the keywords, prevent …

more ...

Identify your SEO keywords

Google makes it really hard. Not only are generic keyword lists the opposite of unique, engaging content, they will also hurt your business' credibility in the eyes of your clientele, making it appear to be little better than a run-of-the-mill email spammer in the Internet food chain. Quality image reengineering …

more ...

Interesting facts I bet you never knew about html

Successful brands possess two characteristics: the top of mind and the consumer's top choice. Looking at SEO from this perspective can make it easier to understand and easier to execute white hat SEO techniques. By putting aside the spammy tactics of yesteryear, you can produce and publish customer-focused content without …

more ...